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13 Tips For Generating New Blog Post Ideas

blog post ideas

A blog is often the heart of any content marketing campaign. You know that consistently posting new, high-quality blog posts and sharing them through relevant channels can help you generate traffic and brand awareness. But what happens when you run out of blog post ideas?

While writer's block has been written about many times, the internet in 2015 provides many new, easy ways to generate blog post ideas. Of course, the old standby methods still work as well. Before you start, though, just remember that content shouldn't be posted just for the sake of posting. Quality is infinitely more important than quantity.

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Blogging Legend Andrew Sullivan Retires, Future Of Blogging Questioned

future of blogging

Andrew Sullivan, well-known political blogger and pioneer of blogging as a journalism platform, announced his retirement last month. For 15 years, Sullivan had been operating his political blog, The Dish, through publishers such as The Atlantic, The Daily Beast, Time and finally a proprietary paywall site.

To many, Sullivan is a "godfather" of sorts who paved the way for blogging as a career, defined what a blog could be, and demonstrated the influence that a blog could have. Now, however, his retirement is seen by some as part of an ongoing trend: the death of blogging.

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6 Tips For Avoiding Filler and Fluffy Writing in Your Content

fluffy writing

Everybody knows that getting visitors to your website is tough. Unfortunately, keeping visitors on your site is just as difficult. Your content needs to be engaging and concise if it's going to stand any chance of keeping a reader's attention. Realistically, most visitors don't finish written content and many don't even scroll down at all, so it's essential to make sure your writing accomplishes goals quickly.

One of the biggest attention-killers is fluffy writing. Content that's too wordy or full of meaningless filler will no doubt push fickle readers away. Here's what to avoid:

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11 Tips for Creating Authoritative Content in a Post-Authorship World

authoritative content

Well, it's official - Google Authorship is done and gone. First they removed author photos, and now all author info will be dropped from the SERPs completely. According to Google, the "rel=author" markups signifying authorship will not incur penalties - they'll just be ignored.

In a blog post shared last week, Google's John Mueller explained that authorship information simply has not been as useful to Google users as was hoped. In fact, it was sometimes even viewed as a distraction. Google maintains that site traffic won't decrease as a result of authorship removal.

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Chatbot's Passing of the Turing Test Up For Debate

turing test

Tech blogs and news outlets are backpedaling a bit after publishing a frenzy of reports claiming that a "supercomputer" had passed the famous Turing Test last week. The test, adapted from the writings of computer science legend Alan Turing, is generally intended to determine whether or not a computer can exhibit behavior that is indistinguishable from that of a human.

Reports from all over the web, including PC World, NBC News, Ars Technica and many more, stated that a "supercomputer" known as Eugene Goostman fooled users into thinking it was human.

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